— FULL Stack marketer — branding strategist
Digital designer
Innovative thinking and cr8tve Sorcery mixed with Full stack marketing....
Welcome to innovative thinking and creative wizardry . I craft captivating brand strategies that connect with your target market on a deeper level. In today's fast-paced digital landscape, it's not enough to just have a great brand.
From building communities for influencers, to content creation that is SEO optimized with full digital brand management, I help you navigate the ever-changing world of marketing and branding and drive real results for your organization.
EXPERIEN
— ABOUt Shanika
Creative
strategic
Data driven
As an accomplished Full Stack Marketer with a specialization in Branding Strategy, I offer comprehensive expertise in leveraging a wide range of marketing software, web development, and design tools to create impactful marketing strategies. My approach is grounded in evidence-based tactics, ensuring each campaign is data-driven for maximum effectiveness. My extensive experience is further enhanced by a strong academic foundation, including an MFA in Design with a focus on Media Design. This combination of technical proficiency and creative flair allows me to excel in developing and executing visually striking content that engages and resonates with audiences. My passion for technology and automation enables me to streamline workflows, ensuring efficiency and innovation in every project. My goal is to utilize my unique skill set to craft clear, compelling, and contextually rich narratives that elevate the customer experience and drive tangible results.
— CAPABILITIES
18 years Experience
Adobe Photoshop
Adobe Illustrator
Adobe After Effect
Adobe Audition
Adobe Indesign
Adobe Premiere
Creative Suite
Wordpress
Drupal
Salesforce
Marketo
Hubspot
Wix
Shopify
Mailchimp
Leadconnecter
Cloud Campaign
Zapier
Hootsuite
Sprout Social
ConvertKit
508 Compliance
HTML/HTML5
Facebook Ads
Business Manager
Google Analytics
SEMRush
Unbounce
Clickfunnels
Tik Tok Ads
Youtube Ads
Direct Mail
Pitching
Go-to-Market Strategies
Market Research
Revenue Models
Product Mgmt.
Affiliate Marketing
Referral Candy
Google Products
Shopify
Lead Magnets
Microsoft Office
Mac OS
Rebrand
Graphic Design
Just Content
Influencer Marketing
Annual Reports
Tableau
SharePoint
Power BI
Canva
notion
ChatGPT
skillset
Branding experience
A branding strategy is more than just a logo or a catchy tagline. It is the foundation upon which your entire business identity is built. It encompasses everything from your brand values and personality to your visual elements and messaging.
full stack marketer
Full Stack Marketers optimize your online presence for search engines. From SEO and content creation to social media management and data analysis, they have all the tools necessary to drive growth and maximize ROI.
— CLIENTS
EXPERIENCE In the following industries
Higher Education Marketing
Local Business Marketing
Start-ups
Tech
B2B
Non-Profit Marketing/Fundraising
Real Estate Marketing
Entertainment
E-commerce
Small Business Marketing
Healthcare Marketing
B2C
Government Communications
SaaS Marketing
Financial Services
Beauty/ Lifestyle Marketing
— PORTFOLIO
LATEST WORK
Florida International University(FIU) College of Engineering and Computer science
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Hydra Pulse by Thriving SOlutions
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DSP ACADEMY
Project: Brand Development, Brand Strategy , Social Media Community Building